Engage with your readers on their existing social networks and help them spread the word
A social bookmarking tool lets readers repost interesting stories to sites like Facebook, Twitter, Digg and Delicious.
You can provide widgets for readers to embed on their own blogs or social networks, pulling in current headlines or other content from your site.
In many cases, a better strategy than (say) publishing a photo gallery on your website will be to publish the gallery on a site like Flickr and pull it onto your site. That way you benefit from Flickr’s network effects. PostCMS provides good support for this kind of lightweight integration.
You can send notifications to your Twitter account when you publish an interesting new story. If you're careful to avoid over-frequent updates, this can provide a useful service that extends your reach.
If you’re running a full-featured social software platform as part of your site, you are likely to be able to integrate with PostCMS using our APIs.
